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Youth Marketing

A selection of Strategy articles on the topic of Youth Marketing.

April 1, 2007
DDB's gang life antidote
Via targets future biz travel
Hot n' heavy broadband
Genesis Media: Rant and Rave - Hilroy Canada
Mediaedge:cia: LG Chocolate launch - LG Electronics Canada
OMD Canada: Txt in to Get Toasted - McDonald's Canada
PlayStation's Matt Levitan
TeenSpace
Eric, 17
Jillian, 15
Sarah, 13
PHD Canada: Candy-Coded Love Story - Kissables, Hershey Canada

March 1, 2007
Clearasil's spotty campaign scores free media, global pickup interest

December 1, 2006
Lego's Kerry George puts the pieces together in Canada

July 1, 2006
Getting Frisk-y on the streets
TV therapy
Multiplatform Street

March 1, 2006
Game on!

February 1, 2006
Online pal or predator?
Typhoon sweeps up band

January 1, 2006
Brilliant! online communities

November 1, 2005
Couche-Tarde: Beyond Milk

October 1, 2005
This anti-smoking effort ain't rotten

September 1, 2005
Top 3 back-to-school efforts
Multitudes for Solo


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